Bora Babić is editrix-in-chief and directress of the publishing house Akademska knjiga. She is also the co-founder and vice-president of the UPIS-Association of Serbian Professional Publishers. She began her professional career working in the publishing department for both Matica srpska Novi Sad and Izdavačka knjižarnica Zorana Stojanovića. In 2006, she founded the publishing house Akademska knjiga in Novi Sad with the aim of publishing capital academic works of domestic and foreign authors writing in the areas of social science, humanities, and natural sciences, as well as literary fiction. Thanks to its editorial team and the quality of its published titles, Akademska knjiga has quickly become a recognizable publisher in the country and in the ex Yugoslav region. It has collaborated with leading European and international publishing houses. More recently, in 2019, Akademska knjiga has become a full member of the China-CEEC Publishing Association in Beijing (covering China and 17 Central and Eastern European Countries). So far, the publishing hosue has translated and published books from 30 languages. Some of the published authors include laureates of national, as well as international literary awards.